ISO 27701 is a standard that specifies requirements and provides guidance for establishing, implementing, maintaining, and continually improving a Privacy Information Management System (PIMS).
It is an extension of ISO/IEC 27001 and ISO/IEC 27002 for privacy management, which is a widely recognized standard for Information Security Management Systems (ISMS).
ISO 27701 focuses specifically on privacy aspects and helps organizations manage the protection of personally identifiable information (PII).